Privacy Policy

Digital Flair Media Ltd is committed to protecting your privacy and handling your personal information responsibly, securely and in accordance with UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This Privacy Policy explains what information we collect, how we use it and the choices available to you.

How do we collect information from you?

We collect information when you:

• Contact us by telephone, email or through our website.
• Request a quotation or engage us to provide services.
• Subscribe to communications from us.
• Visit and use our website.

What information do we collect?

Depending on the services we provide, we may collect information including:

• Name
• Business name
• Postal address
• Email address
• Telephone number
• Website information
• IP address
• Technical device information
• Website usage information

We only collect information necessary to provide our services, improve our website and meet our legal obligations.

How do we use your information?

Your information may be used to:

• Respond to enquiries.
• Provide the services you have requested.
• Prepare quotations and proposals.
• Process invoices and payments.
• Provide technical support.
• Maintain client records.
• Meet legal and regulatory obligations.
• Improve our services and website.
• Prevent fraud and protect our systems.

We retain client information only for as long as necessary to meet legal, accounting and business requirements. In most cases this will be for up to six years after our business relationship has ended.

Website Analytics

To help us improve our website and understand how visitors use it, we may use services including:

• Google Analytics
• Google Tag Manager
• Microsoft Clarity
• Google Search Console

These services may collect anonymous usage information such as pages visited, browser type, device type, operating system, approximate location and time spent on our website. This information is used solely to improve the performance, usability and effectiveness of our website.

Client Data & Third-Party Platform Access

Where Digital Flair Media Ltd is granted access to client systems (including websites, hosting platforms, analytics platforms, Google Ads, Microsoft Advertising, Meta, marketplaces, Microsoft 365, cloud services or other business systems), such access is used solely for the purpose of providing agreed services. In these circumstances, the client remains the Data Controller and Digital Flair acts only as a Data Processor where applicable. We do not own, sell or use client customer data for our own purposes. Access is granted only to authorised personnel and is retained only for as long as required to deliver the agreed services.

Third-Party Service Providers

From time to time we may use carefully selected third-party suppliers to help deliver our services. Examples may include:

• Website hosting providers
• Email providers
• Cloud infrastructure providers
• Payment processors
• Bookkeeping and accounting software
• Software development partners

Where third parties process personal information on our behalf, we ensure appropriate contractual and security measures are in place.

Artificial Intelligence (AI)

Digital Flair may use carefully selected AI-assisted software tools to assist with activities such as drafting content, software development assistance, documentation and administrative tasks. Where personal information is processed using such tools, appropriate safeguards are applied and information is only processed where lawful and necessary.

Website Hosting & Security

Where Digital Flair hosts or manages websites on behalf of clients, technical information such as server logs, IP addresses and diagnostic information may be processed for the purposes of:

• Website security
• Performance monitoring
• Technical troubleshooting
• System maintenance
• Fraud prevention

We implement a range of security measures which may include:

• SSL encryption
• Firewalls
• Access controls
• Multi-factor authentication
• Software updates
• Website monitoring
• Secure backups

Whilst every reasonable effort is made to protect information, no internet transmission can ever be guaranteed to be completely secure.

Marketing Communications

From time to time we may contact existing clients regarding important service updates, security information, changes to our services or information relevant to services we provide. We will not sell or rent your personal information to third parties for marketing purposes.

Your Rights

Under UK data protection legislation you have the right to:

• Request access to your personal information.
• Request correction of inaccurate information.
• Request deletion of your information where appropriate.
• Restrict how your information is processed.
• Object to certain processing activities.
• Request a copy of your information in a portable format where applicable.

Should you wish to exercise any of these rights, please contact us using the details below.

Cookies

Our website uses cookies and similar technologies to improve your browsing experience and help us understand how our website is used. Please refer to our Cookie Policy for further information.

Changes to this Privacy Policy

We keep this Privacy Policy under regular review and may update it from time to time to reflect changes in legislation, technology or our services. The latest version will always be available on our website. Version: 2.0
Last Reviewed: July 2026

Contact Information

Digital Flair Media Ltd
9 Barn Lane
Milton Malsor
Northampton
NN7 3AH Telephone: 0333 444 0283
Email: [email protected]
Company Registration Number: 04991440